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Illy Cafe

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Illy Cafe » image 1

For some time, designers, architects and builders all over the world have tinkered with the idea of turning excess standard shipping containers into living quarters. Some of the incarnations of the lowly metal box are downright chic, including artist-architect Adam Kalkin’s Quik House for which he apparently has more orders than he can handle.

But these metal containers have also drawn the attention of some leading brands that have started to use the eye-popping ideas to full advantage. Holiday shoppers milling about the Time Warner Center in New York will have a fabulous chance to experience one of these soon. Between November 28 and December 29, 2007, they can rest, relax and sip a perfect cup of illy espresso in one of Kalkin’s creations, the temporary Push Button House cafe that the Trieste, Italy-based illycaffè will install there.

Illy Cafe » image 2


The European premier of this concept by Alan Kalkin and illy took place at the 52nd Venice Biennale where illy continues to partner with the Fondazione La Biennale di Venezia by providing the visitors each year a space to relax and enjoy their complimentary espresso. This was illy’s fourth year of establishing the refreshment area at the Biennale but the Push Button House version created an unprecedented buzz.
With the push of a button, the house opens in 90 seconds like a flower and transforms from a compact container into a fully furnished and functional space with a kitchen, dining room, bathroom, bedroom, living room and library. All materials used in the Biennale house were recyclable or recycled. As Andrea Illy, chairman and CEO of illycaffe, has been quoted as saying, illy was initially interested in Kalkin’s idea as an examination of “home as one continuous mouldable surface, a relief against which human activity would pop out.”
Illy Cafe » image 3


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leave a response    7:23 am    October 10th, 2007     posted by : Mehdi    Permalink   
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