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Buttero Handcrafted Ads


Buttero Handcrafted Ads » image 1

These “101% Handcrafted” ads for the Italian boot company Buttero are fabulous looking. The prosthetic hands - stuck on shoe-making machinery - have an industrial goth look. They’re also a reminder that Buttero boots are made with tender loving human hands.
The ad campaign won a Silver in the Outdoor category at Cannes Lions this year.

Buttero Handcrafted Ads » image 2
Agency: JWT, Paris, France
Executive Creative Directors: Andrea Stillacci, Pascal Manry
Art Director: Giovanni Settesoldi
Copywriter: Luissandro Del Gobbo
Photographer: Riccardo Bagnoli
Illustrator: Claudio LuparelliButtero Handcrafted Ads » image 3


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leave a response    7:15 am    October 10th, 2007     posted by : Mehdi    Permalink   
 Filed in : Advertisement    Tags: , ,
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